Bertram Scharf (editor):Experimental Sensory Psychology
- pocketboek 2010, ISBN: 9780673054289
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Technical Publications. First edition. Softcover. New. .. Human Values Morals, Values and ethics - Integrity - Work ethic - Service learning - Civic virtue - Respect for others - Living… Meer...
Technical Publications. First edition. Softcover. New. .. Human Values Morals, Values and ethics - Integrity - Work ethic - Service learning - Civic virtue - Respect for others - Living peacefully - Caring - Sharing - Honesty - Courage - Valuing time - Cooperation - Commitment - Empathy - Self-confidence - Character - Spirituality - Introduction to yoga and meditation for professional excellence and stress management. Engineering Ethics Senses of `Engineering Ethics` - Variety of moral issues - Types of inquiry - Moral dilemmas - Moral autonomy - Kohlberg’s theory - Gilligan’s theory - Consensus and controversy - Models of professional roles - Theories about right action - Self-interest - Customs and religion - Uses of ethical theories. Engineering as Social Experimentation Engineering as experimentation - Engineers as responsible experimenters - Codes of ethics - A balanced outlook on law. Safety, Responsibilities and Rights Safety and risk - Assessment of safety and risk - Risk benefit analysis and reducing risk - Respect for authority - Collective bargaining - Confidentiality - Conflicts of interest - Occupational crime - Professional rights - Employee rights - Intellectual property rights (IPR) - Discrimination. Global Issues Multinational corporations - Environmental ethics - Computer ethics - Weapons development - Engineers as managers - Consulting engineers - Engineers as expert witnesses and advisors - Moral leadership - Code of conduct - Corporate social responsibility. Printed Pages: 160., Technical Publications, Back Bay Books, 2002. Back Bay Books 2002 Very Good/ Light wear to bright cover, tight bright pages. Review"The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do." Although anyone familiar with the theory of memetics will recognize this concept, Gladwell's The Tipping Point has quite a few interesting twists on the subject. For example, Paul Revere was able to galvanize the forces of resistance so effectively in part because he was what Gladwell calls a "Connector": he knew just about everybody, particularly the revolutionary leaders in each of the towns that he rode through. But Revere "wasn't just the man with the biggest Rolodex in colonial Boston," he was also a "Maven" who gathered extensive information about the British. He knew what was going on and he knew exactly whom to tell. The phenomenon continues to this day--think of how often you've received information in an e-mail message that had been forwarded at least half a dozen times before reaching you. Gladwell develops these and other concepts (such as the "stickiness" of ideas or the effect of population size on information dispersal) through simple, clear explanations and entertainingly illustrative anecdotes, such as comparing the pedagogical methods of Sesame Street and Blue's Clues, or explaining why it would be even easier to play Six Degrees of Kevin Bacon with the actor Rod Steiger. Although some readers may find the transitional passages between chapters hold their hands a little too tightly, and Gladwell's closing invocation of the possibilities of social engineering sketchy, even chilling, The Tipping Point is one of the most effective books on science for a general audience in ages. It seems inevitable that "tipping point," like "future shock" or "chaos theory," will soon become one of those ideas that everybody knows--or at least knows by name. --Ron Hogan --This text refers to the Hardcover edition. From The premise of this facile piece of pop sociology has built-in appeal: little changes can have big effects; when small numbers of people start behaving differently, that behavior can ripple outward until a critical mass or "tipping point" is reached, changing the world. Gladwell's thesis that ideas, products, messages and behaviors "spread just like viruses do" remains a metaphor as he follows the growth of "word-of-mouth epidemics" triggered with the help of three pivotal types. These are Connectors, sociable personalities who bring people together; Mavens, who like to pass along knowledge; and Salesmen, adept at persuading the unenlightened. (Paul Revere, for example, was a Maven and a Connector). Gladwell's applications of his "tipping point" concept to current phenomena--such as the drop in violent crime in New York, the rebirth of Hush Puppies suede shoes as a suburban mall favorite, teenage suicide patterns and the efficiency of small work units--may arouse controversy. For example, many parents may be alarmed at his advice on drugs: since teenagers' experimentation with drugs, including cocaine, seldom leads to hardcore use, he contends, "We have to stop fighting this kind of experimentation. We have to accept it and even embrace it." While it offers a smorgasbord of intriguing snippets summarizing research on topics such as conversational patterns, infants' crib talk, judging other people's character, cheating habits in schoolchildren, memory sharing among families or couples, and the dehumanizing effects of prisons, this volume betrays its roots as a series of articles for the New Yorker, where Gladwell is a staff writer: his trendy material feels bloated and insubstantial in form. Agent, Tina Bennett of Janklow & Nesbit. Major ad/promo. (Mar.) 2000 --This text refers to the Hardcover edition.. Paperback. Very Good., Back Bay Books, 2002, Cambridge University Press, 2010. Softcover. New. I Explore is an eight-level series of textbooks in science for school students. As envisaged in the National Curriculum Framework (2005) guidelines, these books have been designed to present science as a living body of knowledge where students are encouraged and guided to make exploratory forays of their own. These books comprehensively deal with all the elementary aspects of science in a graded manner and help in forming basic ideas about nature and the immediate environment of a child. Key features • Thematic and activity-oriented approach in a graded manner makes learning comprehensive • Simple and clear style of presentation makes the understanding of concepts easy • Warm Up activities at the beginning of each chapter activate prior knowledge • Now you know in-text exercises help in reinforcing concepts learnt before moving on to the next section • In-text Activities and Project Ideas foster skills of investigation and experimentation • Multiple sections with HOTS questions and activities encourage creative and analytical thinking • Sample test papers at the end of each book help in self-assessment • Do you know? section provides interesting supplementary scientific facts and information • Points to Remember summarises the key points of a chapter and helps in quick recapitulation • New Words section explains the meanings of difficult words and scientific terms • Interactive CD-ROM accompanying each book facilitates self-learning • Teacher`s Manual includes an overview of lessons and additional sample test papers Contents Overview Preface Unit 1: Food 1. Growing Plants for Food 2. Health and Hygiene Unit 2: Materials 3. Safety and First Aid 4. Matter Unit 3: World of the Living 5. Animals Everywhere 6. Our Skeletal System 7. Nervous System Unit 4: Moving Things, People and Ideas 8. Fore and Energy Unit 5: Natural Phenomena 9. Shadows and Eclipses 10. Natural Disasters Unit 6: Natural Resources 11. Air and Water Support Life 12. Soil Erosion and Conservation 13. Rocks and Minerals Unit 7: Our Universe 14. The Moon Sample Test Papers Test Paper I Test Paper II Printed Pages: 140., Cambridge University Press, 2010, Cambridge University Press, 2010. Softcover. New. I Explore is an eight-level series of textbooks in science for school students. As envisaged in the National Curriculum Framework (2005) guidelines, these books have been designed to present science as a living body of knowledge where students are encouraged and guided to make exploratory forays of their own. These books comprehensively deal with all the elementary aspects of science in a graded manner and help in forming basic ideas about nature and the immediate environment of a child. Key features • Thematic and activity-oriented approach in a graded manner makes learning comprehensive • Simple and clear style of presentation makes the understanding of concepts easy • Warm Up activities at the beginning of each chapter activate prior knowledge • Now you know in-text exercises help in reinforcing concepts learnt before moving on to the next section • In-text Activities and Project Ideas foster skills of investigation and experimentation • Multiple sections with HOTS questions and activities encourage creative and analytical thinking • Sample test papers at the end of each book help in self-assessment • Do you know? section provides interesting supplementary scientific facts and information • Points to Remember summarises the key points of a chapter and helps in quick recapitulation • New Words section explains the meanings of difficult words and scientific terms • Interactive CD-ROM accompanying each book facilitates self-learning • Teacher`s Manual includes an overview of lessons and additional sample test papers Contents Overview Preface Unit 1: Food 1. Growing Plants for Food 2. Health and Hygiene Unit 2: Materials 3. Safety and First Aid 4. Matter Unit 3: World of the Living 5. Animals Everywhere 6. Our Skeletal System 7. Nervous System Unit 4: Moving Things, People and Ideas 8. Fore and Energy Unit 5: Natural Phenomena 9. Shadows and Eclipses 10. Natural Disasters Unit 6: Natural Resources 11. Air and Water Support Life 12. Soil Erosion and Conservation 13. Rocks and Minerals Unit 7: Our Universe 14. The Moon Sample Test Papers Test Paper I Test Paper II Printed Pages: 140., Cambridge University Press, 2010, Scott Foresman, 1975. Hardback. Good, with illustrated boards. Some page browning; some fading/browning to cover and spine. Synopsis: This book is about seeing, hearing, tasting, smelling and feeling. It explains what the sensory systems do and how a response depends on the stimulus and the observer., Scott Foresman, 1975<
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