2011, ISBN: 9788175545632

Kogan Page Limited/Viva Books, 2011. First edition. Softcover. New. Winning Strategies for the Indian Market focuses on India’s airline, pharmaceutical, automobile, ho… Meer...

Kogan Page Limited/Viva Books, 2011. First edition. Softcover. New. Winning Strategies for the Indian Market focuses on India’s airline, pharmaceutical, automobile, hospitality, food, and telecommunications industries to create a well-rounded profile of the evolving Indian market. An essay on each business sector describes its market structure, the current state of the industry, the main players, key economic forces, and selected business strategies, analyzing how the sector might develop over the next five to ten years against the backdrop of the deeper economic and demographic transitions that are taking place in India. In sum, this anthology enumerates the challenges and opportunities for companies - both domestic and international - doing business in India today. Topics covered include: · The Emergence of the Indian Consumer · The Promise of Organized Food Retail in India · Toward a Credit-Driven Consumer Culture: Credit Cards’ Influence on the Indian Lifestyle · The Challenge of India’s Mobile Telecom Market · India’s Airline Industry: Fair Skies Ahead? · India’s Changing Hospitality Industry · India’s Pharmaceutical Industry: A Shift in Strategy · Social Entrepreneurship: Empowering India’s Poor ·The Tata Nano: Innovating from the Ground Up This book is brought out in association with Kellog School of Management. Contents: The Emergence of the Indian Consumer • The Promise of Organized Food Retail in India • Toward a Credit-Driven Consumer Culture: Credit Cards’ Influence on the Indian Lifestyle • The Challenge of India’s Mobile Telecom Market • India’s Airline Industry: Fair Skies Ahead? • India’s Changing Hospitality Industry • India’s Pharmaceutical Industry: A Shift in Strategy • Social Entrepreneurship: Empowering India’s Poor • The Tata Nano: Innovating from the Ground Up Printed Pages: 250., Kogan Page Limited/Viva Books, 2011, 6<

2011, ISBN: 8175545631

pocketboek

[EAN: 9788175545632], Neubuch, [PU: Kogan Page Limited/Viva Books], WINNING STRATEGIES FOR THE INDIAN MARKETANURADHA DAYAL-GULATI & DIPAK JAIN (EDS)9788175545632, Winning Strategies for t… Meer...

[EAN: 9788175545632], Neubuch, [PU: Kogan Page Limited/Viva Books], WINNING STRATEGIES FOR THE INDIAN MARKETANURADHA DAYAL-GULATI & DIPAK JAIN (EDS)9788175545632, Winning Strategies for the Indian Market focuses on India’s airline, pharmaceutical, automobile, hospitality, food, and telecommunications industries to create a well-rounded profile of the evolving Indian market. An essay on each business sector describes its market structure, the current state of the industry, the main players, key economic forces, and selected business strategies, analyzing how the sector might develop over the next five to ten years against the backdrop of the deeper economic and demographic transitions that are taking place in India. In sum, this anthology enumerates the challenges and opportunities for companies - both domestic and international - doing business in India today. Topics covered include:  The Emergence of the Indian Consumer  The Promise of Organized Food Retail in India  Toward a Credit-Driven Consumer Culture: Credit Cards’ Influence on the Indian Lifestyle  The Challenge of India’s Mobile Telecom Market  India’s Airline Industry: Fair Skies Ahead?  India’s Changing Hospitality Industry  India’s Pharmaceutical Industry: A Shift in Strategy  Social Entrepreneurship: Empowering India’s Poor  The Tata Nano: Innovating from the Ground Up This book is brought out in association with Kellog School of Management. Contents: The Emergence of the Indian Consumer • The Promise of Organized Food Retail in India • Toward a Credit-Driven Consumer Culture: Credit Cards’ Influence on the Indian Lifestyle • The Challenge of India’s Mobile Telecom Market • India’s Airline Industry: Fair Skies Ahead? • India’s Changing Hospitality Industry • India’s Pharmaceutical Industry: A Shift in Strategy • Social Entrepreneurship: Empowering India’s Poor • The Tata Nano: Innovating from the Ground Up Printed Pages: 250., Books<

2011, ISBN: 8175545631

pocketboek

[EAN: 9788175545632], Neubuch, [PU: Kogan Page Limited/Viva Books], WINNING STRATEGIES FOR THE INDIAN MARKETANURADHA DAYAL-GULATI & DIPAK JAIN (EDS)9788175545632, Winning Strategies for t… Meer...

[EAN: 9788175545632], Neubuch, [PU: Kogan Page Limited/Viva Books], WINNING STRATEGIES FOR THE INDIAN MARKETANURADHA DAYAL-GULATI & DIPAK JAIN (EDS)9788175545632, Winning Strategies for the Indian Market focuses on India?s airline, pharmaceutical, automobile, hospitality, food, and telecommunications industries to create a well-rounded profile of the evolving Indian market. An essay on each business sector describes its market structure, the current state of the industry, the main players, key economic forces, and selected business strategies, analyzing how the sector might develop over the next five to ten years against the backdrop of the deeper economic and demographic transitions that are taking place in India. In sum, this anthology enumerates the challenges and opportunities for companies - both domestic and international - doing business in India today. Topics covered include: The Emergence of the Indian Consumer The Promise of Organized Food Retail in India Toward a Credit-Driven Consumer Culture: Credit Cards? Influence on the Indian Lifestyle The Challenge of India?s Mobile Telecom Market India?s Airline Industry: Fair Skies Ahead? India?s Changing Hospitality Industry India?s Pharmaceutical Industry: A Shift in Strategy Social Entrepreneurship: Empowering India?s Poor The Tata Nano: Innovating from the Ground Up This book is brought out in association with Kellog School of Management. Contents: The Emergence of the Indian Consumer ? The Promise of Organized Food Retail in India ? Toward a Credit-Driven Consumer Culture: Credit Cards? Influence on the Indian Lifestyle ? The Challenge of India?s Mobile Telecom Market ? India?s Airline Industry: Fair Skies Ahead? ? India?s Changing Hospitality Industry ? India?s Pharmaceutical Industry: A Shift in Strategy ? Social Entrepreneurship: Empowering India?s Poor ? The Tata Nano: Innovating from the Ground Up Printed Pages: 250.<